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Ask for ANI codeword scheme

Ask for ANI (Action Needed Immediately) is a codeword scheme that enables victims of domestic abuse to discreetly ask for immediate help in participating pharmacies and Jobcentres (Jobs and Benefits Offices in Northern Ireland).

The scheme was developed by the Home Office with the help of partners including the domestic abuse sector, pharmacy associations and the police. It was launched across the UK on 14 January 2021.聽The scheme is now managed by Hestia鈥檚 .

Over 5,000 pharmacies, including Boots, Lloyds and community pharmacies, are now enrolled in the scheme. People from across the UK have been supported by pharmacists to access support from the police or domestic abuse services.

The scheme is also currently being piloted in 18 Jobcentres and Jobs and Benefits Offices across the UK.

Sign up to the Ask for ANI scheme

Find out more about the Ask for ANI scheme and how to sign up on Hestia鈥檚 .

If you are already signed up to the Ask for ANI scheme

If you are a pharmacy already signed up to the scheme, use the to anonymously record use of the codeword. The Home Office will use this information to improve the scheme.

Toolkits and promotional materials for the Ask for ANI scheme can now be found on the